With lockdown (in the UK at least) slowly lifting, now is a great time to check in with your customers, clients and audience. Even if nothing is changing to the way you operate, let them know this. With so much change happening in the world, take this opportunity to reconnect with your audience and let them know when and how you are operating.
This will vary from business to business as different industries have various dates they are allowed to open from, so be specific to your workplace and communicate as fully as possible what customers can expect when they come to your place of business.
The more information customers have, the more confident they will feel, so even if nothing is changing, let them know. Welcome them back by giving them all the information they need and reassure them (where you can) of any steps you are taking to ensure everyone’s safety.
And fingers crossed we never have another lockdown again!!!
NICOLA BOURNE COPYWRITING 