Should you offer a subscription service?
I can’t lie – I am quite partial to a subscription service because I love anything that makes my life easier. No more panicking when I realise I’m nearly out of dog food; it lands on my doorstep every six weeks – result! But it’s not just physical products that we get through subscription services;…
What is SEO Content Writing?
SEO Content writers specifically write to perform well in major search engines rankings. Performing well in major search engines rankings is vital for any business because, according to Hubspot, 75% of people never scroll past the first page of search results. The more keyword-rich content you have, the more search engines will find you and…
Post-Lockdown: Information you must share
With lockdown (in the UK at least) slowly lifting, now is a great time to check in with your customers, clients and audience. Even if nothing is changing to the way you operate, let them know this. With so much change happening in the world, take this opportunity to reconnect with your audience and let…
Ideas to Reality – How to make your side hustle your main hustle!
Predominantly working with people running their own businesses, one of the first questions I ask is, what led you to start freelancing or to set up your own business? Generally, there are two answers – a life change (usually having kids) meant they had to reassess their career or it started as a side-hustle until…
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NICOLA BOURNE COPYWRITING 